Your Mind Matters (YMM) is an international Mental Health Awareness organization with a clear purpose: to help companies understand the need, impact, and value of including Mental Health Awareness across all types of workplaces and industries.
YMM supports organizations by creating practical awareness and guidance that helps businesses better recognize mental health needs, improve workplace understanding, and strengthen the human-centred environment that supports performance, wellbeing, and long-term retention.
YMM is also supported by the South African Embassy in China, enabling us to continue supporting individuals and communities in coping with the realities of work and life across different environments abroad, particularly in China. This support reinforces our focus on real-world wellbeing, cultural adjustment, and resilience within workplace settings.
YMM was founded by Kholeka Faith Gumede, supported by her co-founders:
Founder
Co-founder

Co-founder

Co-founder
Together, they lead YMM’s mission to build mental health awareness that is accessible, relevant, and workplace-ready.
A Mental Health Awareness approach designed to help organizations understand why mental health matters in workplace culture and outcomes.
Practical support that considers the lived experiences of employees in both local and international environments.
Backing of the South African Embassy in China, strengthening YMM’s ability to serve people working abroad.
Consistent engagement across Beijing and Guangzhou, improving support for companies operating in China and related markets.
Credible, mission-led leadership under Kholeka Faith Gumede and supported by a dedicated co-founding team.